International World Group and Casa Radicci: an Italian success story in China

Valori paves the way for investment in China and in the rest of the world.

The advisory activity of the International World Group chaired by Cavaliere del Lavoro, Professor GIANCARLO ELIA VALORI (of which also Engineer ROMAIN ZALESKI is a partner), as well as the great intuition of Carlo Radicci, CEO of Casa Radicci (a leading Italian brand in the dairy sector), have given rise to the joint venture HEILONGJIANG WODELE RADICCI COMMERCIAL AND FOOD CO., LTD.

The mission of the company – having its registered office in the Heilongjiang Province – is the marketing, in China, of the Italian dairy excellence and of the best Italian food products, as well as the development of new markets and the creation of appropriate commercial agreements.

Professor VALORI and IWG have opened China’s door, thus making it possible to set up the joint venture between the Italian company CARFOOD TRADING SRL, with registered office in Turin, and the Chinese company DEURBOTE MENGGUZU ZIZHIXIAN BAODAREN TRADING CO LTD, with registered office in Daqing City, Heilongjiang Province (formerly known as Manchuria).

A sound starting point for this new entrepreneurial experience by Professor VALORI, who is continuing his activity designed to supporting SMEs which want to go global and internationalize their business. The creation of the joint venture will also lead to significant developments in other markets, such as the Australian one, where the Chinese partner operates effectively also through listed companies.